Terms of Service

These terms are between you and Unbroken Consulting Pte. Ltd. (UEN 202511691N), a Singapore company at 68 Circular Road, #02-01, Singapore 049422 — "we", "us", "HeyBlu". By using HeyBlu you agree to them, and to the Privacy Policy, which forms part of this agreement. If you don't, don't use it. If you're using HeyBlu through your employer, these terms still govern your use.

Section 1What you're buying

A Connect: eight minutes on the phone with a trained human Blu Bud, when you want somewhere to put what you're carrying. You're buying time and attention from a person. You are not buying therapy, coaching, advice, a diagnosis, a fix, or a guaranteed outcome.

You must be 18 or older and able to enter a contract. We ask for your date of birth when you sign up and check it once. You need a working phone number. One account per person; don't share it.

Where HeyBlu is offered. HeyBlu is not currently offered to residents of the European Economic Area or the United Kingdom. We'll update these terms if that changes.

Section 2Eight minutes, and extensions

• A Connect is eight minutes. We designed the limit on purpose: it's short enough to be easy to start, long enough to be real.
• On a paid plan you can add time in 5-minute blocks. Your first +5 minutes is free; further blocks are $2.50 each ($0.50/min) or 5 BluBucks. We never show a ticking cost while you're talking — extensions are reconciled after the call, and your receipt shows exactly what was added and what it cost.
• Either you or your Blu Bud can end a call at any time. A Blu Bud may end a call early under section 9.
• Escalated calls are never charged and have no time limit. See section 11 — this overrides everything else in this section.
• If a call drops or a Blu Bud can't reach you through our fault, we return the Connect.

Section 3Plans, packs and billing

Prices are shown here for reference in US dollars. The prices, plans and currency shown in the app or app store when you buy are the ones that apply — including any local currency, GST or other tax. Where they differ from this table, the in-app price governs. Plans renew automatically — weekly or monthly — until you cancel, charged to your payment method on the renewal date. Packs don't expire. Rolled-over Connects expire after one additional week. We may change prices with at least 30 days' notice; the new price applies from your next renewal, and you can cancel before it takes effect.

Section 4Canceling and refunds

Cancel any time in You → Manage plan, effective at the end of the period you've paid for. No cancellation fee, no exit interview, no dark pattern.

Unused Connects in an active plan period stay usable until that period ends. We don't generally refund partial periods, but if HeyBlu didn't work, a call didn't happen, or a Blu Bud let you down, email hello@heyblu.co and we'll make it right — including a refund where that's the fair answer. Where local law gives you a stronger cancellation or cooling-off right, that law wins.

Section 5BluBucks

• You earn BluBucks by showing up: +1 per Connect (plus 1 per extension block), +1 for telling us a call helped, +5 when a friend's first gifted Connect actually happens.
• Spend them: 10 gifts a Connect (or unlocks one for yourself), 5 buys a 5-minute extension block.
• BluBucks are a promotional balance, not money. They have no cash value, can't be sold, transferred between accounts, or redeemed for cash, and they expire when your account closes. We may adjust earn and spend rates with notice, and may void balances obtained by fraud or abuse.

Section 6Gifts and referrals

You can give a Connect away with your share code. The person you send it to gets their first Connect free and a few starter BluBucks; when they actually pick it up, you earn one to give again.

Gifts are one per new person, aren't redeemable for cash, and can't be resold. Only send one to someone you think would welcome it — codes used to spam or harass people get canceled. You never learn anything about their call: not whether they called, when, or what was said. Not even that they're okay. That's theirs.

Section 7My Blu Bud

On the matched tier we pair you with one Blu Bud who remembers you. Some honest limits:

• We start you with someone. After your first call you decide whether to keep them. Switching is silent — you don't have to explain, and you don't pick from a catalogue.
• Blu Buds are people with shifts. If yours is off, unwell, or leaves HeyBlu, a teammate covers warmly — it is never a dead end. We can't guarantee one specific person is always available.
• If your Blu Bud leaves, we'll introduce you to someone new. Your conversation summaries stay with your account and carry across, so you don't have to retell your story to a new person \u2014 the same is true when you choose to switch.
• How that memory works, and who can read it, is set out in section 3 of the Privacy Policy. You control it: continuity starts off, you turn it on when you want it, and you can switch it back off at any time without leaving the tier, which deletes what is held. You can also ask us to correct or delete any individual note.
• Blu Buds may not take your relationship off HeyBlu — no personal numbers, no socials, no side arrangements. That protects both of you. Please don't ask them to.

Section 8Check-in calls

If you turn it on, a Blu Bud may call you — around the window you chose, or at times you schedule up front. A check-in uses one of your Connects like any other call. Turning check-ins on is your consent to be called on the number you gave us, for these calls only and never for marketing. You can decline, reschedule, or turn check-ins off entirely, and letting one ring is always fine. Check-ins are a kindness, not a commitment, and never a wellness-monitoring service — nobody is watching to see whether you picked up.

Section 9How to behave on a call

Blu Buds are people doing careful work. Don't abuse, threaten, harass, sexually proposition, or discriminate against them; don't record calls; don't use HeyBlu to break the law or to reach someone who has asked not to hear from you; don't misrepresent who you are for someone else's account.

A Blu Bud may end any call where they feel unsafe or disrespected, and that call is not refunded. We may suspend or close accounts for repeated behavior of this kind. You'll be told why, and you can appeal to hello@heyblu.co.

Section 10What HeyBlu is not

Section 11Privacy, recording and the safety exception

Our Privacy Policy at heyblu.co/privacy forms part of this agreement and governs everything about your information. Three parts of it are contractual promises, not just disclosures, so they are summarised here — the Privacy Policy is the full and governing text.

Section 12Liability, warranties and disputes

HeyBlu is provided "as is". We work hard on it, but we don't warrant that calls will always connect, that a specific Blu Bud will be available, or that a call will produce any particular outcome or improvement. Telephony depends on networks we don't control.

To the maximum extent the law allows, Unbroken Consulting Pte. Ltd. is not liable for indirect, incidental, special, consequential, or punitive damages, or for lost profits or data, and our total liability for any claim relating to HeyBlu is limited to the greater of the amount you paid us in the 12 months before the claim, or $100. Nothing here limits liability for death or personal injury caused by our negligence, for fraud, or anything else that can't lawfully be limited — and some jurisdictions don't allow these exclusions, so parts may not apply to you.

These terms are governed by the laws of Singapore, and the Singapore courts have jurisdiction — except that you may bring a qualifying claim before the Small Claims Tribunals, and, if you are a consumer, you keep the right to bring proceedings in the courts of the country where you live and to rely on the mandatory consumer law of that country. Nothing here removes that right. Talk to us first: most things get fixed by email in a day.

Section 13Changes, and how to reach a human

If we change these terms in a way that materially affects you, we'll tell you in-app and by message at least 30 days before it takes effect, and you can cancel rather than accept. Small clarifications we'll just publish with a new date. We'll never quietly weaken the three promises in section 11 — those change only with clear, prominent notice.